Ashdon Golf was founded in 2004 by Ron Pritchett, a professional golf instructor and life member of the PGA of America. “After teaching thousands of people about putting, I said to myself that there had to be a better way to help people make more putts,” Ron says. He consequently created two putters with unique hosel connections, specifically the Bermuda Triangle and Round-A-Bout putters.
According to Ron, he applied “simple engineering to the putter…by widening the hosel with the shape of a triangle or a circle.” He was thus able “to balance the putter head and give the golfer more control and stability during the putting stroke…If you have a putter with a wider connection you will putt better, it’s just that simple.”
Following is PutterZone.com’s interview with Ron Pritchett of Ashdon Golf:
What are the core unique selling points of Ashdon putters?
By widening the hosel of the putter across the top of the putter head through the shape of a triangle or a circle, the putter head is stabilized during the swing. So instead of the toe rotating around the heel during the swing, the toe—with the added circle or triangle connection to the heel—swings with the heel, keeping the face square to the target line. As an added bonus, the center of gravity is higher, which creates a true roll every time the ball is hit. Additionally, since the connection is much wider, the MOI is increased by approximately 78 percent. Through simple engineering, our putters allow the golfer to putt better with more confidence.
How did you first conceive your heel-toe connection design?
As a golfer, I was like everyone else. When I would swing my traditional-style putter, it would open and close like a door or a gate. The odds of squaring the face of the putter back to my intended line were ‘slim and none,’ because as with all golfers, my tempo would change with each swing. I would push and pull putts all the time, and I would leave the face open or closed most of the time.
I was a tennis player in the seventies, and when the tennis company Prince took the racquet and widened the connection of the racquet, it completely changed how the racquet performed. I realized that the same concept should work on a putter. and it did.
The two strongest forms of stability in the engineering world are a triangle and a circle, so by applying either of these two forms of structure to the putter head, it stabilizes the putter so the golfer can have a better opportunity to make more putts.
Can you tell us a bit about the origins of Ashdon Golf and how is has grown in recent years?
Ashdon Golf is named after my two children Ashley and Brandon. Five years ago, no one had heard of Ashdon Golf, and now we get emails and calls from people all over the country looking for our putters. They will call or email me thank-you notes for developing such a great putter, either the Bermuda Triangle T-180 putter or one of the Roundabout putters. I tell people that I am not reinventing the wheel, but just balancing the putter a little better.
If you can play a round of golf and knock off two strokes per side by eliminating three-putting and by making that extra three footer, you are improving your game just because of better equipment. That is the mission of Ashdon Golf.
During the course of the last five years, I have developed six models that have been nationally ranked ‘Best of the Best’ and ‘Number One’ in the United Sates. All of our putters have been played on the PGA Tours, including the Champions Tour and the LPGA Tour.
Do you have any new putters in the works–if so, can you give us a sneak peek?
I have a new putter patent that is pending and will once again improve a golfer’s game based on simple engineering. Golfers have been asking me for years when we would also come out with woods and irons. So, in the past year and a half, I have developed new woods with redesigned technology in the shaft which gives the golfer more control and distance. I also have a patent pending on new irons that will be coming out by the end of 2011.
The woods are now available in 9.5 degree, 10.5 degree, and 12 degree lofts with various shaft flexes to fit the individual golfer. The irons are to follow. I have also designed new golf bags, gloves, and a golf ball called the ‘SSD’, which stands for ‘Super Soft,’ ‘Super Spin,’ and ‘Super Distance.’ These should be available by the spring of 2011.